by Eddy Perez | Jan 31, 2022 | Housing Market
In a crowded lending market, it can seem challenging to get traction and explore loan options with new borrowers. That’s why we’re marketing. To make sure everyone who could benefit from a mortgage broker learns about the advantages of working with us. You will likely...
by Eddy Perez | Jan 24, 2022 | Housing Market
Both refinances, and purchases are hot right now, so your business may be booming. We know this can’t go on forever, but you can make smart business choices now to prepare your business for changing conditions in the future. Here are some ways to prepare for the...
by Eddy Perez | Jan 10, 2022 | Housing Market
You finally have the time to write a great blog post. You know your audience is going to love it. But how can you turn it into an ongoing marketing tool on social media? The goal is to focus on the key points you want to get across and then find ways of inserting them...
by Eddy Perez | Jan 3, 2022 | Housing Market
Training is a critical component of your business as a mortgage broker. You must complete your required courses to keep your license up to date and remain aware of new developments in the industry. Here is a strategy to keep on top of your required training. Take a...
by Eddy Perez | Dec 7, 2021 | Housing Market
Can potential homebuyers find you online? If you haven’t spent time optimizing your website, search listings, and LinkedIn profile for local searches, you may be missing out on a lot of business. Here are the steps you can take to ensure that you and your services as...
by Eddy Perez | Dec 7, 2021 | Housing Market
Guy Kawasaki said, “LinkedIn is for pimping” in his book The Art of Social Media. And that is true. No other social media channel is so focused on helping users grow their businesses. Here is how to leverage the unique features of LinkedIn to showcase your talents and...
