by Eddy Perez | Mar 14, 2022 | Housing Market
The mortgage industry has been so busy the past two years. Homes are selling fast, and borrowers need quick approvals. Although a booming business is certainly great for your bottom line, it might be wreaking havoc on your personal life and mental and physical...
by Eddy Perez | Feb 14, 2022 | Housing Market
You stay in close contact with your borrowers while you’re helping them prepare and during the processing of the loan. But what do you do to keep in their consciousness after you close? Send Cards During the loan process, you learn a lot about your borrowers. When...
by Eddy Perez | Feb 7, 2022 | Housing Market, Lending Practices
Many business owners say finding their perfect client can be difficult, but it is an essential part of marketing. Many successful mortgage professionals will work with anyone, but they fail to create a marketing strategy that speaks to their specific type of customer....
by Eddy Perez | Jan 31, 2022 | Housing Market
In a crowded lending market, it can seem challenging to get traction and explore loan options with new borrowers. That’s why we’re marketing. To make sure everyone who could benefit from a mortgage broker learns about the advantages of working with us. You will likely...
by Eddy Perez | Jan 24, 2022 | Housing Market
Both refinances, and purchases are hot right now, so your business may be booming. We know this can’t go on forever, but you can make smart business choices now to prepare your business for changing conditions in the future. Here are some ways to prepare for the...
